Biography
Onya, Ogwu Victoria is an Assistant Lecturer in the Department of Accountancy and Business Administration in the Faculty of Social and management Sciences. I teach MKT 201, (Elements of Marketing I) Marketing Concept, Marketing System, Marketing Philosophies, Marketing Environment, Market Organizations, Market Segmentation, Market Measurement and Forecasting, Marketing Mix, Distribution Channels, Promotion and Appraising Marketing Efforts.
MKT 202, (Elements of Marketing II), Product Concept and Product Classification, Marketing of Professional Services, Buyer (Consumer) behavior, Marketing Research and International Marketing,
Am currently running my Ph.D program at Ebonyi State University, Abakaliki.
Work Information
Department | Accountancy/Business Administration/Banking And Finance |
Faculty | Management and Social Sciences |
Academic Qualifications
S/N |
Institutions Attended |
Degree(s) Awarded |
Year |
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University of Calabar, Cross Rivers State | B.Sc | 2001 |
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Ebonyi State University, Abakaliki | M.Sc | 2016 |
Teaching and Research Interests
S/N |
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Advertising |
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Social Marketing |
Selected publications
S/N |
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Nnam M. U. & Onya O. V. (2018) An Assessment of Drug Use Policies in Nigeria and the Need to Incorporate Social Marketing for Effective Harm reduction: Theoretical Underpinnings (SC-12-2018-0034) Safer Communities |
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Nwafor M.E. & Onya O. V. (2018) Road Transportation Service In Nigeria: Problems And Prospects. (AJEMR-19-397) Volume 4; issue 2 Advanced Journal of Economics and marketing Research. |